For the People: Oklahoma State WBB Coach Jacie Hoyt Called a Timeout After Reaching 67 Points To Let the Kids in the Crowd Lose Their Minds

I think it would be entirely fair to say the story of the college basketball season so far is the proliferation of the six-seven meme. There are probably only a handful of things in society overall that are hotter in the streets than six-seven.

But at every college basketball game where there are large groups of children — which somehow seems to be every women's game in the country — the youths go absolutely feral when the home team gets to 67 points. You could give out free ice cream and they wouldn't lose their shit this much.

And Oklahoma State women's basketball coach Jacie Hoyt knows how to get the crowd going, because she went so far as to call a timeout up 40 points when her team reached the magic number. Perfection.

I can't imagine the ladies on the Prairie View A&M bench were too thrilled with this move, though. You're en route to a third straight ass whooping to open the season and the opposing team calls a timeout to let a section full of 8-year-olds scream their heads off for a meme. Tough scenes.

Get used to six-seven, folks, because I have a feeling it's not going anywhere for quite some time. This thing could have generational staying power.