VERTICALS // Behind Barstool
Behind Barstool
The Dozen
ABOUT
'The Dozen' is Barstool's newest twice-a-week trivia show where employees team up to take on trivia 'experts' Brandon Walker & PFT Commenter.
TALENT INVOLVED
Jeff D. Lowe
All Barstool Talent
SHOW TYPE
- Studio Show
INTEGRATION OPPORTUNITIES
- Studio Sponsorship
- Branded Segment
- Branded Social
The Rundown
ABOUT
Barstool's daily flagship show, Barstool Rundown, is an unfiltered take on the internet's most relevant and viral topics—from current events and entertainment to sports and culture. Big Cat, Dave, KFC, and a rotating cast of Barstool personalities weigh-in with their opinions in a hilarious and unfiltered format.
TALENT INVOLVED
Big Cat
Dave Portnoy
KFC
SHOW TYPE
- Studio Show
INTEGRATION OPPORTUNITIES
- Studio Sponsorship
- Branded Segment
- Host Read
- Branded Social
Lowering The Bar
ABOUT
The Barstool Bar isn’t just for drinking—watch the reactions of Barstool personalities when they taste outrageous food, sip absurd drinks, and compete in ridiculous tasks.
TALENT INVOLVED
Vibbs
All Barstool Talent
SHOW TYPE
- Reality Series
INTEGRATION OPPORTUNITIES
- Show Sponsorship
- Branded Segment
- Branded Social
Stool Scenes
ABOUT
Barstool’s own reality show provides a behind-the-scenes look at the inner-workings of our office. From coverage of important company meetings with the CEO to passionate arguments between bloggers, Stool scenes has become a fan favorite.
TALENT INVOLVED
All Barstool Talent
SHOW TYPE
- Behind the Scenes Series
INTEGRATION OPPORTUNITIES
- Show Sponsorship
- Host Read
Stool Streams
ABOUT
Barstool Sports has launched its own in-house sports league, streaming live competitions with some of the company’s most popular yet uncoordinated members of Barstool’s media personalities. With daily matches, fans can get in on the action with our free-to-play app, PlayBarstool. By placing bets on who will win, predicting over/unders, and locking in various prop bets, viewers have the chance to win real cash prizes.
TALENT INVOLVED
All Barstool Talent
SHOW TYPE
- Studio Show / Livestreams
INTEGRATION OPPORTUNITIES
- Studio Sponsorship
- Branded Segment
- Branded Social
Longtime Toolies
ABOUT
Uncle Chaps, from Zero Blog Thirty, is always whipping up ways to bring home improvement to Stoolies—hence, Toolies.
TALENT INVOLVED
Uncle Chaps
SHOW TYPE
- Reality Series
INTEGRATION OPPORTUNITIES
- Show Sponsorship
- Branded Social
The Yak
ABOUT
The Yak features a few guys shooting the breeze and analyzing the ever-changing sports world based on their gut and analytics. Hosted by Big Cat, Caleb, Rone, KB, Nick and Brandon Walker, this show will be taking you through your lunch, so come yak with us every weekday.
TALENT INVOLVED
Big Cat
Caleb
Rone
KB
Nick Turani
Brandon Walker
SHOW TYPE
- YouTube Live Stream / Podcast Show
INTEGRATION OPPORTUNITIES
- Presenting Sponsorship
- Product Integration
- Host Read
Friday Night Pints
ABOUT
Kevin and Feitelberg recap the week at Barstool with a rotating cast of talent at the Barstool Bar every friday night.
TALENT INVOLVED
KFC
Feitelberg
SHOW TYPE
- Live Stream Studio Show
INTEGRATION OPPORTUNITIES
- Presenting Sponsorship
- Product Integration
Barstool Gone Viral
ABOUT
Barstool personalities giving their take on funny moments from the world wide web
TALENT INVOLVED
All Barstool Talent
SHOW TYPE
- Snapchat Discover Show
INTEGRATION OPPORTUNITIES
- Brand Moment
- Segment Integration
- Takeover
Dog Walk Snake Draft
ABOUT
This is the special Monday edition of The Dog Walk podcast where Eddie, Chief, Carl, and White Sox Dave are joined by a guest to “snake draft” a specific theme or topic. The winner is decided by a (often controversial) Twitter poll after the audience has listened to the episode.
TALENT INVOLVED
Carl
Eddie
Chief
White Sox Dave
Various Barstool Talent
SHOW TYPE
- Podcast Show
INTEGRATION OPPORTUNITIES
- Show Sponsorship
- Branded Segment
- Host Social
- Branded Social
Barstool Shopping Network
ABOUT
Introducing the Barstool Shopping Network with Nick & KB. The BSN. It does not stand for Big Sexy Nick or Big Strong Noogies. We have a plethora of amazing products to shove down your throats. So go max out your credit card or steal someone else’s and take advantage of all the BSN has to offer!
TALENT INVOLVED
Nick Turani
KB
SHOW TYPE
- Video Show
INTEGRATION OPPORTUNITIES
- Branded Social
- Presenting Sponsorship
- Segment Sponsorship
