Video and display opportunities to surround hundreds of pieces of content released weekly across all platforms and devices
Direct Buy
Audio Pre-Roll
Barstool Sports is a Top 10 podcast network garnering 40M monthly downloads. Brands have the opportunity to reach our large podcast audience at scale with our latest turnkey DAI audio pre-roll solution.
- Our brand partners now have the ability to run their audio advertisements in front of our Podcast programming.
- Targeting capabilities are available to cater to particular brand target consumers, flight dates, or content alignment.
Video Solution
Pre-roll, Mid-roll, and Post-Roll surrounding Barstool's large library of original video content reaching 41M monthly video views.
- Brand partners' video assets can run across Barstool's video programming on O&O and YouTube inventory.
- Targeting capabilities are available to cater to flight dates or Barstool franchise alignment.
Display Capabilities
Target Barstool's 51M+ monthly pageviews with our display solutions across web, app and email.
- Reach Barstool's large audience across O&O.
- Targeting capabilities are available to cater to flight dates or geography.
Self-Service
Barstool Audience Network
Our brand partners have the ability to buy Barstool audiences and/or Barstool purchasers to target off-platform for their own campaigns.
- Maximize brand results with a simple self-service campaign ad manager.
- Manage and optimize brand campaigns in real-time.
- Video pre-roll/mid-roll/post-roll will run across the Barstool Blog (Web & App) and Barstool YouTube Channels.
- Display will run across Barstool Blog (Web & App).
- Targeting capabilities are available to cater to particular brand target consumers, flight dates, or content alignment.
How it works
- Login or Create a Login (you will need to create one login for Display campaign ads manager and a seperate one for Video campaign ads manager).
- Choose your flight - determine when you want your campaign to run.
- Determine your audience.
- Targeting capabilities include.
- Video: Geography (Country, State) and Franchise/Talent Content Targeting
- Display: Geography (Country, State, City, Zip Code), Device or Operating System
- Set your campaign budget.
- Upload your ad for review - your campaign will not begin until approved by Barstool Sports; campaigns can begin 4 days from submission.
- Input credit card details - safe and secure payment processing.
- Measure ad performance within the ads manager.
Barstool Audience Extension
Our brand partners have the ability to buy Barstool audiences to target off-platform for their own campaigns.
- Target Barstool's audience off-platform.
- Turnkey solution for an array of campaign budgets.
- Measure and manage your campaigns in real-time.
How to buy
- Self-Service.
- Monthly licensing fee based on audience size.
- Buy for a specific flight period.
